Kritikality

Kritikality has expertise across both Google Analytics and Adobe Analytics including implementation via GTM And Adobe Launch, including and serverside tracking. We can help you maximise your return in your analytics platform by ensuring you are accurately capturing, reporting and making decisions on accurate data.

Our founder, Kristi Barrow has over 15 years experience in digital/web analytics across large companies including Suncorp, the Australian Football League (AFL), Aware Super, Accent Group, Macquarie Bank and Expedia